As a Product Marketing Consultant, you'll lead the positioning and launch of our AI Conversation Wizard for a 6-month contract. This role involves crafting go-to-market strategies, defining product messaging to resonate with Experts, and developing compelling materials to communicate how the Wizard enhances communication and customer satisfaction.
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In this role as Senior Product Marketing Manager, youβll be instrumental in driving high-impact programs across multiple teams and channels. You'll own a business segment end-to-end, aligning marketing strategies with business goals and elevating Janeβs position in the market. This role needs a strategic thinker who is comfortable influencing stakeholders, crafting go-to-market strategies, and driving measurable business impact.
Define and elevate how Benepass tells its story as we grow upmarket in a rapidly evolving benefits landscape. Own positioning, go-to-market strategy, and enablement, building the function from the ground up and helping establish Benepass as a category leader in flexible benefits. Translate complex product capabilities into compelling, benefit-led narratives. Support new product and feature launches with GTM plans and collateral.